New Penn College Major Designed for Future Sport & Event Managers

Published 02.26.2015

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A new concentration in Pennsylvania College of Technology’s suite of business administration majors is designed to help prepare those who seek a management career in the sports or events industries.

The bachelor’s degree in business administration: sport and event management concentration is built around a strong business core, providing students with an extensive background in the areas of marketing, finance, accounting, human resources and management, accompanied by a detailed focus on both sport and event activities.

“This is a big growth area in industry,” said Chip D. Baumgardner, associate professor of business administration/management at Penn College.



The Labor Department’s Bureau of Labor Statistics projects the industry to experience “much faster than average” job growth over the next 10 years.

Job opportunities are vast. Graduates have the potential to work in such sports-related environments as arenas, ski resorts, health clubs, colleges, or major and minor professional sports leagues.

Those not interested in a sports-based career may choose management positions in convention and business-event planning, at entertainment venues, in travel and tourism, and more.

The new major meshes well with the college’s entrance into NCAA competition, since many student-athletes desire to continue working in sports following graduation.

“I have taught a number of sports courses at other universities, and the interest is extremely high among students,” Baumgardner said.

In addition to core business classes, the degree includes coursework in purchasing, travel and tourism, sport management, professional event planning, sports and events economics, sport marketing, event management and coordination, and event promotion, providing a vital combination of skills in business, management and hospitality.

Fulfilling the college’s mission to provide a comprehensive hands-on education, the degree requires two internships that allow students to “try out” specialties within the sport and event management fields.

The business administration: sport and event management concentration is accredited, along with Penn College’s other business administration degrees, by the Accreditation Council for Business Schools & Programs.

ACBSP offers an accreditation process uniquely focused on teaching excellence and student learning outcomes. It accredits business, accounting and business-related programs at the associate, baccalaureate, masters and doctoral levels worldwide.

To learn more about the sport and event management major, call 570-327-4505.

For more about the college, email the Admissions Office or call toll-free 800-367-9222.