A combination of elements from several disciplines: the clarity of professional writing, the precision of technical writing, and the expressiveness of creative writing. Attention will be paid to narrative power of visual imagery as well as text; writing as a method of prototyping, emphasis on authentic writing, and technology translation communicating the benefit, the uniqueness, and the credibility of a concept. Partnership with innovators to explore and translate the benefits of technical and specialized ideas to a target audience. Evaluation of the meaningful uniqueness of ideas through the process of articulation that translates big ideas into words that persuade others to take action. 3 Credits (3 Lecture) Prerequisite(s): INV310.