E-mail This Page

Automotive Service Sales & Marketing

School of Transportation Technology
Parkes Automotive Technology Center, Room 133 · (570) 327-4516
Certified by NATEF NACAT 08

Pennsylvania College of Technology's Automotive Service Sales and Marketing (AK) degree prepares students for a career in the following automotive service fields:

Students in this program spend their first year at Penn College learning the basics of either automotive technology or collision repair. The second year of the program is devoted primarily to marketing, business, and management courses. Second-year students also get a chance to put the management skills they are learning into practice during their internships in the live work labs in the automotive or collision repair programs.

This program was designed to allow students to move from the technician-oriented CR, AU, or AM programs into the management-oriented AK program (or vise versa) up until the end of their first year, with virtually all of their courses carrying into the new program. Occasionally, students in automotive technology or collision repair find that while they enjoy working in the field of automotive service, the "hands-on" repair work doesn’t have the appeal they thought it would. The AK program offers these individuals the opportunity to work in the field of automotive service in a management, marketing, sales, or customer relations position.

Request Admissions Information Apply Online

Automotive Service Sales & Marketing News

Penn College to Host International Event for Automotive Teachers

July 2008

NACAT.jpg
A group of North American automotive instructors will gather this month at Penn College, home to the industry’s oldest continually operating, postsecondary program in the United States. Ending three years of preparation that began with the institution’s approval as the event venue, the college and its School of Transportation Technology will host the 35th annual conference of the North American Council of Automotive Teachers from July 21-25. It will be the first such campus get-together since the college was the site of NACAT’s silver-anniversary conference in July 1998.

Continue to story

Automotive Faculty Member Shares Insight With Radio Audience

June 2008

Danville's WPGM (1570 AM and, in the Williamsport area, at 101.7 FM) recently spoke with Dale E. Jaenke, assistant professor of automotive technology, about fuel efficiency in the face of high gasoline prices. Matt James' two-part News Focus interview is scheduled to air in two-minute segments at 6, 8 and 10 p.m. over the next two Saturdays (June 28 and July 5).

Automotive Shop Hours Adjusted Due to Pre-Summer Swelter

June 2008

The Automotive Department, accepting vehicles (1998 model year or newer) in need of brake, steering, alignment and suspension repairs, has revised its hours due to the weather. If you are in need of such repairs, stop by ATC, Room 117, or call ext. 7433 from 8 a.m.-1 p.m. Monday and Wednesday, 8 a.m.-2 p.m. Tuesday or 8 a.m.-4 p.m. Thursday. You only pay for parts and a nominal $7 shop fee. This service is available to faculty/staff and students; please be prepared to present your Penn College ID card when dropping off your vehicle.

'Fuel Cell Challenge' Grows in Popularity

May 2008

A Middletown student fine-tunes his team's entry between events Liberty's entry leaves the starting 'gate' in the speed category A vehicle impressively travels 100 feet in the distance competition A Williamson student coaxes his team's car in the hill climb Students from 12 high schools – triple the number on hand for last year's inaugural event – gathered on campus Tuesday for the second annual Fuel Cell Challenge, piloting vehicles powered by the separation of water into hydrogen and oxygen. Students took a written exam, then put their fuel-cell-powered vehicles through a battery of seven performance tests in the college’s Field House: engineering design, artistic design, fastest car, hill climb, load pull, fuel management and longest distance. A crosscurricular assortment of faculty judged the various competitions, which attracted students from Easton Area, Hamburg Area, Liberty, Middletown, New Oxford, Northern Lebanon, Plum, Pottsville Area, Wallenpaupack Area and Williamson high schools, as well as the Warren County Career Center and the Jefferson County-DuBois Area Vocational-Technical School.

Distinguished Teaching Awards Presented to Two Faculty Members

May 2008

Penn College honored two faculty members with Distinguished Teaching Awards at Spring Commencement ceremonies. The college’s highest level of recognition for a faculty member - the Veronica M. Muzic Master Teacher Award - was presented to Dr. William B. Urosevich, associate professor of biology/anatomy and physiology. An Excellence in Teaching Award was presented to Eric D. Pruden, instructor of automotive electronics.

Continue to story

More news...