Advertising Art
This major prepares students for employment in advertising art and related fields. Students develop skills in drawing, designing, illustrating, color, typesetting, layout, computer graphics, and proper use of tools, equipment and materials. Related courses in photography, and graphic communications, as well as courses in English, mathematics and science, increase the student's career opportunities.
Program Specs
- Application/Major Code: AR – view in catalog
- School: Integrated Studies
- Degree Type: Associate of Applied Arts Degree (A.A.A.)
After graduation
List of jobs via the College Catalog.
According to the Bureau of Labor Statistics median annual wages of desktop publishers were $36,600 in May 2008. The middle 50 percent earned between $28,140 and $47,870. The lowest 10 percent earned less than $21,860, and the highest 10 percent earned more than $59,210 a year.
Industries with the highest published employment and wages for this occupation are:
| Industry | Employment | Percent of industry employment | Hourly mean wage | Annual mean wage |
|---|---|---|---|---|
| Newspaper, Periodical, Book, and Directory Publishers | 6,940 | 1.38 | $17.41 | $36,210 |
| Printing and Related Support Activities | 3,450 | 0.70 | $20.21 | $42,030 |
| Business Support Services | 790 | 0.10 | $16.91 | $35,180 |
| Management of Companies and Enterprises | 750 | 0.04 | $20.41 | $42,460 |
| Employment Services | 440 | 0.02 | $19.80 | $41,180 |
*Statistics reported in May 2010
Philosophy
Penn College has state-of-the-art facilities with an abundance of current computer technology for training in design and production. Along with computer skills we feel it is important to continue to educate students to use their hands in disciplines such as design, drawing, painting, and photography. This process provides a tactual and perceptive approach to visual problem solving. Using traditional media provides direct and physical engagement; the process requires a necessary interval for the development of concept, image, techniques, and evaluation.
Students become involved in a process that nurtures creativity and stimulates conceptual performance. The freshman, foundation year focuses on developing students’ visual thinking and hand skills. In subsequent years, students concentrate on applied art courses directed toward design and production in many media.
The art faculty encourage students in the objective pursuit of excellence. Individualized critiques provide structure for the creative process and are essential to the ultimate quality of the artwork.
Students are encouraged to attend exhibitions and artists’ talks as part of their education. The Department and College promote exhibitions at the resident gallery.
Transfer Procedures
View general transfer procedures via the College Catalog.
Tools, Uniforms & Supplies
Tool List
Uniforms and tools are available for purchase through The College Store.
Clubs & Activities
View the entire student organizations listing or Greek Life listing.
Advertising Art/Studio Arts/Graphic Design Advisory Committee
Advisory committees, which act as recommending bodies to the faculty and administration, consist of in-field professionals who act as partners in the development of curriculum. Their curricular and equipment advice as well as their industry connections and internship opportunities are invaluable to our students and to the growth of our institution.
