Newly Acquired Titles - January 2011
Madigan Library: 7:30 a.m.-11 p.m. | Reference Desk: 11 a.m.-10 p.m.

Titles: Subject:
76.)

HD9710.5 .U54 H3752 2010 The lean machine : how Harley-Davidson drove top-line growth and profitability with revolutionary lean product development

Title:The lean machine : how Harley-Davidson drove top-line growth and profitability with revolutionary lean product development
Author:Dantar P. Oosterwal.
Publisher Info:New York : American Management Association, c2010.
77.)

HD9970.5 .C672 J66 2010 Beauty imagined : a history of the global beauty industry

Title:Beauty imagined : a history of the global beauty industry
Author:Geoffrey Jones.
Publisher Info:Oxford ; New York : Oxford University Press, 2010.
78.)

HE5620 .A24 S46 2008 Senior citizens and driving

Title:Senior citizens and driving
Author:Tamara Thompson, book editor.
Publisher Info:Detroit : Greenhaven Press/Gale Cengage Learning, c2008.
79.)

HE9782 .G64 2010 Networks in aviation : strategies and structures.

Title:Networks in aviation : strategies and structures.
Author:
Publisher Info:Heidelberg ; New York : Springer, c2010.
80.)

HF1379 .F444 2010 Product variety and the gains from international trade

Title:Product variety and the gains from international trade
Author:Robert C. Feenstra.
Publisher Info:Cambridge, Mass. : MIT Press, c2010.
81.)

HF5387 .M3345 2010 Managerial ethics : managing the psychology of morality

Title:Managerial ethics : managing the psychology of morality
Author:edited by Marshall Schminke.
Publisher Info:New York : Routledge, c2010.
82.)

HF5387 .S32 2010 Goodbye Gordon Gekko : how to find your fortune without losing your soul

Title:Goodbye Gordon Gekko : how to find your fortune without losing your soul
Author:Anthony Scaramucci.
Publisher Info:Hoboken, N.J. : Wiley, c2010.
83.)

HF5413 .L48 2010 Guerrilla marketing goes green : winning strategies to improve your profits and your planet

Title:Guerrilla marketing goes green : winning strategies to improve your profits and your planet
Author:Jay Conrad Levinson and Shel Horowitz.
Publisher Info:Hoboken, N.J. : Wiley, c2010.
84.)

HF5415.1255 .B73 2010 Brands and brand management : contemporary research perspectives

Title:Brands and brand management : contemporary research perspectives
Author:[edited by] Barbara Loken, Rohini Ahluwalia, and Michael J. Houston.
Publisher Info:New York : Routledge, c2010.
85.)

HF5415.1265 .B885 2010 Blogging to drive business : create and maintain valuable customer connections

Title:Blogging to drive business : create and maintain valuable customer connections
Author:Eric Butow & Rebecca Bollwitt.
Publisher Info:Indianapolis, Ind. : Que Pub., c2010.
86.)

HF5415.2 .J44 2010 Data-driven marketing : the 15 metrics everyone in marketing should know

Title:Data-driven marketing : the 15 metrics everyone in marketing should know
Author:Mark Jeffery.
Publisher Info:Hoboken, N.J. : John Wiley, c2010.
87.)

HF5415.5 .G85 2009 Reorganize for resilience : putting customers at the center of your business

Title:Reorganize for resilience : putting customers at the center of your business
Author:Ranjay Gulati.
Publisher Info:Boston, Mass. : Harvard Business Press, c2009.
88.)

HF5416.5 .M365 2010 The price advantage

Title:The price advantage
Author:Walter L. Baker, Michael V. Marn, Craig C. Zawada.
Publisher Info:Hoboken, N.J. : Wiley, c2010.
89.)

HF5548.32 .C6564 2010 KaChing : how to run an online business that pays and pays.

Title:KaChing : how to run an online business that pays and pays.
Author:
Publisher Info:Hoboken, N.J. : John Wiley & Sons, c2010.
90.)

HF5548.37 .F75 2010 Mobile device security : a comprehensive guide to securing your information in a moving world

Title:Mobile device security : a comprehensive guide to securing your information in a moving world
Author:Stephen Fried.
Publisher Info:Boca Raton, FL : Auerbach Publications : CRC Press, c2010.
91.)

HF5549.5 .O44 C37 2010 Managing the older worker : how to prepare for the new organizational order

Title:Managing the older worker : how to prepare for the new organizational order
Author:Peter Cappelli and Bill Novelli.
Publisher Info:Boston, Mass. : Harvard Business Review Press, c2010.
92.)

HF5549.5 .T7 G535 2010 The first-time trainer : a step-by-step quick guide for managers, supervisors, and new training professionals

Title:The first-time trainer : a step-by-step quick guide for managers, supervisors, and new training professionals
Author:Tom W. Goad.
Publisher Info:New York : American Management Association, c2010.
93.)

HF5616 .S6 E87 2009 Ethics for accountants & auditors

Title:Ethics for accountants & auditors
Author:Deon Rossouw, Charl du Plessis, Frans Prinsloo ; Martin Prozesky, editor.
Publisher Info:Cape Town, Republic of South Africa : Oxford University Press Southern Africa, 2009.
94.)

HF5635 .B818 2010 Accounting best practices

Title:Accounting best practices
Author:Steven M. Bragg.
Publisher Info:Hoboken, N.J. : John Wiley, c2010.
95.)

HF5636 .Q853 2010 Brillant book-keeping : how to keep your business efficient and cost-effective

Title:Brillant book-keeping : how to keep your business efficient and cost-effective
Author:Martin Quinn.
Publisher Info:Harlow, England ; New York : Prentice Hall/Pearson, 2010.
96.)

HF5718.22 .A87 2010 The backchannel : how audiences are using Twitter and social media and changing presentations forever

Title:The backchannel : how audiences are using Twitter and social media and changing presentations forever
Author:Cliff Atkinson.
Publisher Info:Berkeley, Calif. : New Riders ; London : Pearson Education [distributor], c2010.
97.)

HF5718.22 .R49 2010 Presentation zen design : simple design principles and techniques to enhance your presentations

Title:Presentation zen design : simple design principles and techniques to enhance your presentations
Author:Garr Reynolds.
Publisher Info:Berkeley, Calif. : New Riders, c2010.
98.)

HF5719 .R63 2010 Writing that means business : how to get your message across simply and effectively.

Title:Writing that means business : how to get your message across simply and effectively.
Author:
Publisher Info:New York ; Bloomington, IN : Iuniverse, 2010
99.)

HG1725 .P45 2009 Financial regulation after the global recession

Title:Financial regulation after the global recession
Author:Carlos M. Pel*aez, Carlos A. Pel*aez.
Publisher Info:Basingstoke [England] ; New York : Palgrave Macmillan, 2009.
100.)

HG2040.5 .U5 G543 2010 Complicit : how greed and collusion made the credit crisis unstoppable

Title:Complicit : how greed and collusion made the credit crisis unstoppable
Author:Mark Gilbert.
Publisher Info:New York : Bloomberg Press, 2010.
101.)

HG2491 .J646 2010 13 bankers : the Wall Street takeover and the next financial meltdown

Title:13 bankers : the Wall Street takeover and the next financial meltdown
Author:Simon Johnson and James Kwak.
Publisher Info:New York : Pantheon Books, c2010.

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