Newly Acquired Titles - January 2011
Madigan Library: 7:30 a.m.-5 p.m. | Reference Desk: noon-2 p.m.
HD9710.5 .U54 H3752 2010
Title: The lean machine : how Harley-Davidson drove top-line growth and profitability with revolutionary lean product developmentAuthor: Dantar P. Oosterwal.
Publisher Info: New York : American Management Association, c2010.
HD9970.5 .C672 J66 2010
Title: Beauty imagined : a history of the global beauty industryAuthor: Geoffrey Jones.
Publisher Info: Oxford ; New York : Oxford University Press, 2010.
HE5620 .A24 S46 2008
Title: Senior citizens and drivingAuthor: Tamara Thompson, book editor.
Publisher Info: Detroit : Greenhaven Press/Gale Cengage Learning, c2008.
HE9782 .G64 2010
Title: Networks in aviation : strategies and structures.Author:
Publisher Info: Heidelberg ; New York : Springer, c2010.
HF1379 .F444 2010
Title: Product variety and the gains from international tradeAuthor: Robert C. Feenstra.
Publisher Info: Cambridge, Mass. : MIT Press, c2010.
HF5387 .M3345 2010
Title: Managerial ethics : managing the psychology of moralityAuthor: edited by Marshall Schminke.
Publisher Info: New York : Routledge, c2010.
HF5387 .S32 2010
Title: Goodbye Gordon Gekko : how to find your fortune without losing your soulAuthor: Anthony Scaramucci.
Publisher Info: Hoboken, N.J. : Wiley, c2010.
HF5413 .L48 2010
Title: Guerrilla marketing goes green : winning strategies to improve your profits and your planetAuthor: Jay Conrad Levinson and Shel Horowitz.
Publisher Info: Hoboken, N.J. : Wiley, c2010.
HF5415.1255 .B73 2010
Title: Brands and brand management : contemporary research perspectivesAuthor: [edited by] Barbara Loken, Rohini Ahluwalia, and Michael J. Houston.
Publisher Info: New York : Routledge, c2010.
HF5415.1265 .B885 2010
Title: Blogging to drive business : create and maintain valuable customer connectionsAuthor: Eric Butow & Rebecca Bollwitt.
Publisher Info: Indianapolis, Ind. : Que Pub., c2010.
HF5415.2 .J44 2010
Title: Data-driven marketing : the 15 metrics everyone in marketing should knowAuthor: Mark Jeffery.
Publisher Info: Hoboken, N.J. : John Wiley, c2010.
HF5415.5 .G85 2009
Title: Reorganize for resilience : putting customers at the center of your businessAuthor: Ranjay Gulati.
Publisher Info: Boston, Mass. : Harvard Business Press, c2009.
HF5416.5 .M365 2010
Title: The price advantageAuthor: Walter L. Baker, Michael V. Marn, Craig C. Zawada.
Publisher Info: Hoboken, N.J. : Wiley, c2010.
HF5548.32 .C6564 2010
Title: KaChing : how to run an online business that pays and pays.Author:
Publisher Info: Hoboken, N.J. : John Wiley & Sons, c2010.
HF5548.37 .F75 2010
Title: Mobile device security : a comprehensive guide to securing your information in a moving worldAuthor: Stephen Fried.
Publisher Info: Boca Raton, FL : Auerbach Publications : CRC Press, c2010.
HF5549.5 .O44 C37 2010
Title: Managing the older worker : how to prepare for the new organizational orderAuthor: Peter Cappelli and Bill Novelli.
Publisher Info: Boston, Mass. : Harvard Business Review Press, c2010.
HF5549.5 .T7 G535 2010
Title: The first-time trainer : a step-by-step quick guide for managers, supervisors, and new training professionalsAuthor: Tom W. Goad.
Publisher Info: New York : American Management Association, c2010.
HF5616 .S6 E87 2009
Title: Ethics for accountants & auditorsAuthor: Deon Rossouw, Charl du Plessis, Frans Prinsloo ; Martin Prozesky, editor.
Publisher Info: Cape Town, Republic of South Africa : Oxford University Press Southern Africa, 2009.
HF5635 .B818 2010
Title: Accounting best practicesAuthor: Steven M. Bragg.
Publisher Info: Hoboken, N.J. : John Wiley, c2010.
HF5636 .Q853 2010
Title: Brillant book-keeping : how to keep your business efficient and cost-effectiveAuthor: Martin Quinn.
Publisher Info: Harlow, England ; New York : Prentice Hall/Pearson, 2010.
HF5718.22 .A87 2010
Title: The backchannel : how audiences are using Twitter and social media and changing presentations foreverAuthor: Cliff Atkinson.
Publisher Info: Berkeley, Calif. : New Riders ; London : Pearson Education [distributor], c2010.
HF5718.22 .R49 2010
Title: Presentation zen design : simple design principles and techniques to enhance your presentationsAuthor: Garr Reynolds.
Publisher Info: Berkeley, Calif. : New Riders, c2010.
HF5719 .R63 2010
Title: Writing that means business : how to get your message across simply and effectively.Author:
Publisher Info: New York ; Bloomington, IN : Iuniverse, 2010
HG1725 .P45 2009
Title: Financial regulation after the global recessionAuthor: Carlos M. Pel*aez, Carlos A. Pel*aez.
Publisher Info: Basingstoke [England] ; New York : Palgrave Macmillan, 2009.
HG2040.5 .U5 G543 2010
Title: Complicit : how greed and collusion made the credit crisis unstoppableAuthor: Mark Gilbert.
Publisher Info: New York : Bloomberg Press, 2010.
HG2491 .J646 2010
Title: 13 bankers : the Wall Street takeover and the next financial meltdownAuthor: Simon Johnson and James Kwak.
Publisher Info: New York : Pantheon Books, c2010.
